You know Hulu and Prime Video and Netflix and Disney+. HBO Max and Peacock and Quibi and Crackle. But do you recall, the most famous streaming service of all?
You don’t? Well that’s because it hasn’t been officially launched or announced yet!
That’s right, ViacomCBS is looking to fully get in on the Streaming Wars by taking CBS All Access and transforming it into something bigger, something better.
CBS All Access launched in 2014 and currently features CBS’s back catalogue in addition to original programming like Star Trek: Discovery and The Good Fight. The service has racked up over 4 million subscribers as of spring last year.
The newly merged ViacomCBS is considering merging everything available on CBS All Access with its slew of cable channels (Nickelodeon, BET, MTV, and Comedy Central), the streaming channel Pluto TV, and the film libraries of both Paramount and Miramax.
If you’re going to enter the Streaming Wars this late in the game that’s how you do it. CNBC cautions that ViacomCBS hasn’t decided whether this is the route they will go just yet. As of now, they are said to only be considering the service.
Reportedly, the default version of the potential streaming service will be ad-driven, but there will be an ad-free version available for a price, as well as a more expensive premium version that will include access to Showtime as well. The base service is expected to cost less than $10 a month. (CBS All Access is currently priced at $5.99 with ads and $9.99 without.)
ViacomCBS is expected to reveal more about the potential streaming service in their earnings call on February 20.
Do you think a ViacomCBS streaming service would make a worthy opponent in the Streaming Wars? Just how many streaming service will you subscribe to?