Will G.I. Joe Ever Work on the Big Screen?

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With the release of Snake Eyes, there have now been three live-action films based on Hasbro’s G.I. Joe franchise. However, all three films have been critical failures and have failed to light up the box office. The franchise has a passionate fanbase, but it doesn’t seem like they are turning out to watch the franchise’s adventures on the big screen. Are the characters no longer relevant? Do their stories just not work when adapted to a longer format?

The question I ask today is: can the G.I. Joe franchise succeed as a film series?

I want to say yes. I think the main problem has been studio meddling. Every instalment is being promoted as the first in a new series. I think you need the studio to hire a director that is a fan of the franchise and basically give him free rein when it comes to adapting the source material. Focus on making one great standalone film first before you set your sights on a shared universe.

So what about you, screenagers? Do you think there will ever be a critically acclaimed and box office successful G.I. Joe film?

I’ll see you in the trenches.

Author: Marmaduke Karlston

"Wait a minute. Wait a minute Doc, uh, are you telling me you built a time machine... out of a DeLorean?"